Kristen_Malkov1

Did you look at the admin field mapping section? That tends to be the best place to troubleshoot this type of information. Depending on the field permissions for the Marketo profile in SFDC, you will/will not be able to use it as a hidden field on the form. Check the field mapping to see the permiss...

#1 is yes! Unless they delete cookies, it's saved!

Uberflip! Check em out. Great stuff, especially if you don't want to lean on your web team; Marketo uses them!

I've used DemandBase and RTP. I think the RTP integration with your instance plus ability to do segmented ad re-targeting is pretty much the golden ticket if you're looking to do more targeted marketing campaigns. In terms of IP look up, they're identical. I think the biggest benefit with Marketo co...

I think that example is great, except when there are no SLAs in accordance with tasks. That solution implies a proper use of SFDC (ahem!) which means it's awesome in a perfect world.I think SLA violations with interesting moments when they're violated are my favorite solution. Also quarterly sales s...

Hey Ryan,Definitely have encountered this situation before. Best solution I came up with: creating segmentations by lead owner in Marketo. In no way is this the best/most scalable solution, but it is the one that works best with Marketo from an SFDC perspective in my experience. I had a program that...

What about utilizing round robin lead queues in SFDC? I've found that to be exceptionally effective especially with SDRs for regulating volume. Jessica Cross​ is also a fan.

Marketo Sales Insight allows for information to be show inside of CRM. Are you using Salesforce?

For backlogging, adding to static lists won't really work. But add the 'add to list' function for leads going forward, and let "each lead run through the flow every time" and that should show you the raw numbers each time.

I've always found external tools to be difficult, although utilizing YesWare and/or Outreach (my preference) is always the best for Sales/demo emails. I tend to divide the two buckets into Marketo (marketing/content) and Outreach (sales/demo schedule). Are you using MSI for emails? I feel like that ...