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Heather Van SchoiackFor Nurture Casts (aka the individual programs containing the email sends, not the engagement program), progression statuses are for reporting. Cheers,Edward
I do! Here are the new links (looks likes I can't edit that 2-year-old post):How to Architect a Robust and Scalable Marketo Instance Buyer Stage Scoring: Data that Guides Your Nurture - Etumos And, another very helpful one that I did at Marketo Summit last year (2016): Marketo Summit: Beyond Basic T...
Hey Sean! Sorry, just seeing this now. The trigger for hand raise forms is "fills out form, form name starts with 'Hand-Raise:'"—that way we implement naming convention for the universal forms and tag them as hand-raise forms as we create them. That way it also abstracts a bit to include Demos, Free...
Hey Tara,I'm more familiar with MAL (Marketing Accepted Leads) and MQL (Marketing Qualified Lead), so I'll talk in those terms, but you can obviously swap them out with the revenue stages that your org uses.In SFDC, you can make a nice dashboard based on a report such as this:That's my personal favo...
Hey Rachel!As you know, Exclusions are the way to deal with the skip/don't skip. I haven't personally tried removing persons from the program to see if that would un-skip them, but I think intuitively that would provide the desired effect—at least if you're moving them from "Exclusion" to "Not in Pr...
Hey JB, interesting... We just ran into this on another client. Thinking it could be a system-wide bug? Try talking with Marketo Support. Post the answer here when you're done!
Hey JB, some possible issues to look into: (1) Has your SFDC sync completed since these members have been added to the Marketo program? You could just be seeing slow delays. This is in the Admin > Salesforce tab of Marketo (top right corner in screenshot below): (2) Have all of the leads who have a ...
One of the leaders in the IT world for lists is DiscoverOrg. We don't personally purchase lists, but they're one of the companies that does this very frequently. Of course, it depends on your needs for the targeting, in case you're asking for something less common.Edward
Hey David, like Sanford mentions, we have Etumos Verify which offers this service on forms in real-time. You can check out the functionality here: Real-Time Verification in Marketo We don't have the phone verification on that demo page, but that's part of the offering—just a subset of the product th...
Short answer first—that "Send Marketo Email" isn't logged as a "Sales Email" technically and by design, nor is there a way to make it do so.It sounds like the assumption here is that you don't want to touch the method for measuring how many emails the SDRs send. I think the easiest way forward is to...