Robb_Barrett

Two emails is the easiest, most secure way. If you want a script you're adding a token. Just make a clone of the email.As a Best Practice, if this is a truly email only campaign you're best off creating two different campaigns. I know that seems all sorts of complicated but you're sending a differe...

Diane Schmid wrote:However, when I run a smart list using the opened email filter, I get a lead count of 3,190. So is the 3,190 the unique opens where the 3,238 is the total opens? And if so, is there an easier way to arrive at the unique opens besides running a smart list? BTW, Opens is Total Opens...

My advice: create a smart list to identify the leads using company name and email domain. You will probably need to tweak the criteria a few times as you'll find companies that use multiple email domains and company names that are spelled differently. Export that list, make a copy of the file, then ...

Did you delete the email?

I'm willing to bet this email went to a spam trap. Read my post to understand more:Spam spam spam eggs spam spam spamEmail Opens are typically tracked by an invisible GIF placed on the email by Marketo. If that gif is downloaded, Marketo knows the email was opened. If you send an email to a spam tr...

I hope you're also creating a Text Only version of the email and putting in some invisible text or your Watch users will never see your emails. You're also jacking up your spam score with image only. You want a 60/40 text to image ratio (based on file size) to keep your spam score low.https://www.e...

DIVs aren't a good idea in emails. Many email clients don't accept them. You still want to use tables in emails.Responsive Email 101: HTML & CSS Basics:DO YOU RECOMMEND USING TABLES OR DIVS?Email design absolutely requires using a table-based layout and structure. The reason for this is a lack of su...

This is where Folder Level tokens become very valuable. If you put them at the highest level you are centrally managing them.

And that's when I realized I've spent an hour working on one field in a form and using a different field in a workflow.