Miray

This is going to be a fantastic event for anyone involved in IMS migration! Whether you're just starting the process, or have recently completed a migration, you'll gain invaluable insights and practical tips. I highly recommend attending if you want to ensure a smooth and successful transition. Do...

Hi @Risako In my opinion, designing an engagement program really depends on your company's needs, so there is no one-size-fits-all approach. However, you might consider the following items to ensure your program is effective and aligned with your goals:Question 1: Transitioning Leads from Cold → War...

@Risako Your welcome, and please let us know if you need more information

@Risako here is a great video for Email Nurture: Adobe Marketo Champion Deep Dive: Email Nurture

In addition to @Michael_Florin suggestions, I would recommend keeping Marketo forms centralized and minimizing their number as much as possible. Maintaining fewer forms not only simplifies the management process but also ensures consistency and reduces the risk of errors.

@Kana_Ng Did you check the data integration between AEP and Marketo is set up correctly. Sometimes, specific fields or data types might not be mapped properly, which could lead to missing person data.Here are a few steps you can take to troubleshoot:Check Data Mapping: Ensure that all relevant field...

Did you check with your AEP team if they select the person data set ? They might only select activity data from Marekto connector

Do you collect country in your form? if not how do you determine the region for your taget audience ?

If you haven't set up Bot Management yet, it can help reduce and identify bot form fills, which can include invalid emails. In my opinion, using an email verification tool to identify invalid emails in the current database is an easy approach. However, just doing a one-time cleaning won't be helpful...