It's possible that you're sending to a different email address that's forwarded to the deleted one (e.g. johndoe@acme.com is deleted, you email janesmith@acme.com who left the comp...
You probably have a filter called "Has [Name of your custom object]". If it's not available in the smart list of the smart campaign, you can put it in a standalone smart list and r...
Alternate workaround, you could create smart campaigns in your Marketing Activities area with rules. Example: pretend your custom object is called Hotel Stay and you want to segmen...
We don't have a checklist like this at the moment. When we first started having a review process, we used Trello cards with checklists for each, but now we just have a rule that an...
Are your engagement rates worth writing home about?If you answered “no,” then maybe it’s time to take a deeper dive into why your prospects are overlooking the content you worked s...
I think what Kristy and Bill are both noting is that Person Score is not automatically calculated by Marketo. Instead, you should adjust the person score accordingly every time you...
You can just type in whatever you want, even if it's not in the pick list, and it will change the data value. Once that value is populated for at least one lead (i.e. after you typ...