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Very straightforward with easy to follow examples. Thank you!
Marketo users + Runners = My kind of ppl!! - Good luck to both of you!
In your example, I'm not sure what I need to use in the URL field of the webhook. It looks like there are two different URLs. Do they both need to be there?
Dammit! Can't I "Matrix-load" this into my head directly?! Guess I'll watch these on the way out to Summit!! THANK YOU!!!Matrix - I Know Kung Fu - YouTube
OMG, thank you! Checking my campaigns NOW!!!! LOL!!!
I am in charge of our company's middle of funnel, though I do occassionally work for top of funnel issues. This article is a great primer on how to build it. I'm happy to see aspects of our own funnel that were built with similar thinking. Where we have gaps, this helps give me ideas on the best way...
Having sales at the table when a universal sales lead definition is established to allow the sales team to be part of the process. It also keeps everyone engaged in a feedback loop that is absolutely necessary so that the sales lead definition can be refined as new data becomes available. The ongoin...