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Who did the "Email Deliverability" Session?

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Amanda_Thomas6
Level 9

Who did the "Email Deliverability" Session?

I am putting together a presentation on Email Deliverability, mostly from notes I had down from Marketo Summit. I can't remember who presented on this subject! When I search the sessions list, I can't find the topic. Any one have a clue?

Thank You!

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Adam_Benitez1
Level 3

Re: Who did the "Email Deliverability" Session?

Kiersti Esparza and Carmi Lopez-Jones.

Their 2 sessions were:
     * Improving Email Deliverability by Design: Best Practices and Strategies.

     * Optimizing Email Deliverability

Thank you all who attended the University Day sessions! (2 of 2 posts)

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6 REPLIES 6
Anonymous
Not applicable

Re: Who did the "Email Deliverability" Session?

It was probably Kiersti Esparza

Adam_Benitez1
Level 3

Re: Who did the "Email Deliverability" Session?

Kiersti Esparza and Carmi Lopez-Jones.

Their 2 sessions were:
     * Improving Email Deliverability by Design: Best Practices and Strategies.

     * Optimizing Email Deliverability

Thank you all who attended the University Day sessions! (2 of 2 posts)

Geoff_Krajeski1
Level 10 - Champion Alumni

Re: Who did the "Email Deliverability" Session?

I was unable to attend this session, but a colleague of mine was. 

He mentioned there was a new protocol that will be introduced.

Anyone know which session spoke to this or what it was called?

Any reference links would be helpful too, thanks!

Geoff_Krajeski1
Level 10 - Champion Alumni

Re: Who did the "Email Deliverability" Session?

More specifically, I am referring to the new one beyond SPK and DKIM

Courtney_Grimes
Level 10

Re: Who did the "Email Deliverability" Session?

I'm guessing your colleague was referring to DMARC (which I did a writeup of a bit back: Boost Your Deliverability (and Credibility!) with DMARC​). There's also ARC (Authenticated Received Chain) that was very recently introduced, but that has more to do with DMARC policies themselves.

Geoff_Krajeski1
Level 10 - Champion Alumni

Re: Who did the "Email Deliverability" Session?

That would be it.

I just got an email on this a while ago!