Renewal Date Email Automation

[Anonymous]

Hi there,

I'd like to send an automated email survey to our customers every month who have an annual renewal date 6 months from the month of send. I've tried all the options and the logic that comes closest is Annual renewal date, in future, 6 months. But that gives everyone with a renewal date in the next 6 months. I only want people with a renewal date 6 months from now/this month. So if it is sent this month, only people with a renewal date in June. And automatically send for for future months so next month it would send to only people with renewal dates in July and so on. It would be great if I could automate this and not manually set it up every month.

Does anyone have any suggestions for setting this up? Thanks!

[Justin_Cooperm2]

Two options:

You could do something like add two filters:

In future after 5 months

In future 6 months

Although that won't be as accurate, it's probably good enough for your use case.

If you really want to make sure it covers only the full month of June like you said, I would just create 12 smart campaigns with the two filters like:

on or after "6/1/16"

on or before "6/30/16"

Downside there is you would have to redo it each year.

[Edward_Unthank_]

I've done what Justin has suggested before, and that works, especially when you have the campaign scheduled to run on the 1st of every month—then you're controlling the date filters, so you're not hitting dates that are in the middle of the months. That way you have the smart campaign scheduled to run every month, and you just have the same "in future after 5 months" AND "in future 6 months" filter on the date you're working off of.

We have run into a problem before where you can't have wait steps in those scheduled campaigns, but you can be clever with using batch smart campaigns that lead to "request campaign" and convert the flow into trigger-based with wait steps.

Edward

[Josh_Hill13]

In addition to these suggestions, there are several related threads if you look up "expiration" or "renewal date"

Annual Renewal Nurture - How to trigger emails based on a Future Date?

Re: Automated renewal emails

[Anonymous]

I've spent a lot of time on this issue as all our renewal notices currently run through Marketo . My best workaround was to create a formula in SFDC to calculate a specific day before renewal (90, 120, etc.). It's worth doing if this is something you will continue to have in your programs for the entire year. I set up a weekly send for X days before renewal equals last 7 days.