We recently set up a webinar in On24 and integrated it into our Marketo instance, set up multiple campaigns within this event (registration, attendance, and no show) and it seemed that everything was working, until i noticed that immediately after folks registered, it was adding them as an attendee. I am not sure if this is because we had all campaigns scheduled and turned on at once ( as opposed to turning on the attendee/no show campaigns once the event ends)? Any feedback or help on the flow steps or when to turn on the smart campaigns for a webinar is great appreciated. Examples below:
@sbaranauskas, Try adding constraint (attended live is Y) to the first trigger (Added to On24 Attendee).
Thanks, tried that and will see what happens! Any thoughts on when to turn on those smart campaigns?
- Day of the webinar
- After the webinar ends
- Does not matter?
It doesn't matter because the campaign will only process the lead when it meets the campaign criteria.
I don't, to be frank, like the Smart Campaign setup for 03-No-Show.... it smells wrong.
It implies that when someone fills out the reg form, if they have not in the past 30 days before the form fillout, been marked as a no-show for any webinar, that means they attended the webinar they just signed up for.