Leads = People Now?

[Emily_Jansen1]

This morning our Lead Database became just Database, our Unsubscribed Leads became Unsubscribed People, Smarts Lists now have a People tab instead of a Lead tab, etc. I don't hate the change, it just seems like an odd thing to roll out outside of release. I talked with another Marketo user on a separate instance and they still see Leads.

Anyone else see this?

[Anonymous]

I noticed this too, so startling, I can't believe we didn't get an email about this happening! All of a sudden Lead Source is People Source, and I can't even find where Lead Status is at all! I tried looking up People Status and just Status and NADA. Is anyone else having this problem?

[Dan_Stevens_]

Here's the official announcement: Naming Convention Update

[John_Danielson1]

We utilize SFDC and have a custom field called Source. It looks like this change has caused some mapping issues, as there are now two fields in Marketo called Source. When I look at the field mapping, the Marketo field Source is mapped to the custom SFDC field (Source_c). I also see a field called Lead Source, which is mapped to the field I am looking for (LeadSource). What I need is for the Marketo field Source to be mapped to the SFDC field with the API Name LeadSource. Has anyone else had a similar issue with this change? I have already opened a case with Marketo, but I wanted to see if anyone else has this issue.

[Emily_Jansen1 · Accepted solution]

I heard back from support and these "People" changes were rolled out to our instance when we renewed and we will see People in our instance moving forward.

They indicated that if you have an active instance, you might see this change after the renewal of your Marketo subscription and brand new instances of Marketo will have People not Leads.

[Zak_Pines5]

Oh no!  I'm going to have to update my infographic on system naming terminology once this settles.

Interestingly, the only other system I've seen use People is Engagio (you can see that on the Infographic).

https://www.bedrockdata.com/blog/when-integrating-your-cloud-systems-words-matter-infographic

[ChristinaZuniga]

This didn't change on my instance, but it's how I describe the database internally at my company (since my CRM guys get confused about Marketo leads = salesforce leads AND salesforce contacts). I'd love to see this change in my instance!

[Devraj_Grewal]

I actually kind of like this change. Anyone aware if "SMB Standard" subscriptions are scheduled to receive this change and when?

[Jessica_Kao3]

I definitely see this in all new instances, but in the old ones I haven't seen them roll out this change in all of them yet.  It does get a bit confusing now as sometimes there are two fields for source where as before i knew that the right one had lead in the name. 

[Justin_Norris1]

Emily Jansen​

I have seen this change in a brand new baby Marketo instance for which we were doing an implementation, and it seems they have rolled it out to some existing instances as well.

I'm not sure about the logic or timing of the rollout as I haven't heard anything about it either.

In terms of the change itself, I think it is meant to get rid of the perennial confusion between a Marketo "lead" being equivalent to a CRM "lead" or "contact" by just calling them a person. I actually quite like the change, although the first time I saw it I called support as I thought something was broken .

[Emily_Jansen1]

Thanks, Justin Norris . I definitely like people more than lead/contact, but it was a shock to see it change this morning out of the blue.

Some of our field names also changed in flows -- Lead Status is now Status, Lead Source is now Source -- so it would have been nice to have a warning from Marketo.

[Justin_Norris1]

Yes I'm surprised you didn't get a notification.

FWIW, none of our other client instances I have logged into recently are showing this change yet.

[Jim_Thao7]

This is due to the subscription edition that you have.  If you have a Dialog edition (the name may have changed) which is not aimed towards B2B but more for B2C, this is the reason why you see Database and People instead of Lead Database and Leads.   The only difference is the label, everything works the same. 

You can find out which edition you have by going to Help>Subscription Info

[Emily_Jansen1]

Hmmm, we just renewed yesterday so maybe something did change on the backend with our instance. However, our edition under Help>Subscription Info hasn't changed and it's not Dialog.

[Jim_Thao7]

Yeah, I'm not totally sure what the 100% truth is here as of today, but I do know that Database and People were introduced in the Dialog Edition a few years back.  I don't even know if Dialog Edition exists anymore or if they renamed it to something else, Eg. Standard.  

I think the takeaway here is that you see Database and People because of the Edition that you're currently on, or were once on, whatever that Edition is/was. 

[Justin_Norris1]

Weird thing was Jim, the new instance where I saw this change was most definitely not Dialog - it was a standard B2B edition.