Re: How to remove the mkt_tok query parameter added to the end of my CTA Button URL?

Anonymous · ‎01-23-2018

Here is my URL(removed identifying stuff): https://www.************.com/landing/wellbeing-adoption?utm_source=***-Wellness_1&utm_medium=Email&u...

This is the URL that is be displayed when I click on the CTA button: https://www.************.com/landing/wellbeing-adoption?utm_source=***-Wellness_1&utm_medium=Email&u...&mkt_tok=eyJpIjoiTm1Oa05XRXdabUkxTUdVdyIsInQiOiJIQzUyVVpnY3JPN1NWYlNBR2x6Y1VSSkhyZDlrc1pDQmlTNm10TDJ3Y1FqbngyVUZTZEE1b3RQOGxMYkQ2TUZtWkZzKzg0OFJCXC9MMGI1UEo4QlN5TEE9PSJ9

I can remove this when using the link editor while in a text box but I can't figure out how to drop it in the CTA button.

JD_Nelson · ‎01-23-2018

Just for reference of anyone else finding this thread -- the correct syntax to use is:

In the header:

In the body:

View solution in original post

SanfordWhiteman · ‎01-23-2018

The mkt_tok is critical for tracking. Without it, a person clicking a Marketo email will not have a Munchkin session associated with their lead -- they will remain anonymous.

Why exactly are you trying to remove this parameter?

Anonymous · ‎01-23-2018

Client does not want the extra URL text.

Casey_Grimes · ‎02-15-2019

Just a little note here: if they're that hung up about parameters, you can always do a reverse proxy to hide parameters via full URL rewrites. Had a client that wanted to do this insanity so they could hide their tracking data. Is it 1000% extraneous? Yes. Can it be done? Technically, yes, but it's in everyone's interest to strongly dissuade people from going down this route.

SanfordWhiteman · ‎02-15-2019

The mkt_tok still has to appear in the URL in some form. If you use an intermediate redirect to strip the parameters before the page is viewed (i.e. before Munchkin loads) tracking will still fail.

SanfordWhiteman · ‎01-23-2018

Then I hope they also do not want tracking.

Without a technical or compliance barrier, it's very rare to care about this param.

Anonymous · ‎01-23-2018

Agreed, we told them that this will disable tracking. They won't care until two weeks from now when they ask us why we do not have tracking ¯\_(ツ)_/¯.

JD_Nelson · ‎01-23-2018

I've had to add mktNoTok="true" class to some of my links, but that's only been when sending to a third party that doesn't support it (and it really isn't needed at that point anyway) -- but agreed, if this is all on the same domain seems peculiar to remove.

JD_Nelson · ‎01-23-2018

Just for reference of anyone else finding this thread -- the correct syntax to use is:

In the header:

In the body:

marija_Milanova · ‎02-15-2019

Hi JD,

I tried to do the same just now, but I don't see it in the email. What I have done in the template is:

Pasted this in the header:

and this just before the closing body tag </body>

I'm not good with html. I'd appreciate some help on this

Thanks in advance

SanfordWhiteman · ‎02-15-2019

Why, exactly, are you turning off tracking for all leads?

marija_Milanova · ‎02-15-2019

we are a bit of a complicated company... Our CRM and Marketo are not integrated yet. Sales team has been adding leads to the CRM they have been talking to, but since the company is German, sending a newsletter or any type of marketing email is not legal since we never received the consent from them. This comes together with the GDPR, and Germany is going beyond the GDPR.

So far, the way it has been done is Sales send emails one by one from outlook - which is a looot of manual work. Sending emails from outlook are not tracked, we can't see neither open rates, nor clicks.

If we go with Marketo (we will import a list of leads and use tokens for the sender so it looks as it comes from the sales guys) and send this one time email, the open rates and the clicks will be tracked, and we need to make the leads aware that this is the case.

Germany is very strict when it comes to this, but the company I work at is even more strict and I don't want to get in trouble. Maybe legal team doesn't really understand the point, but I can't argue with them. I hope this explains the reasoning why I would like to disable the tracking.

SanfordWhiteman · ‎02-15-2019

Sounds like no-tracking is secondary to the fact that you're sending email to them at all without consent.

I suppose no-tracking the email shows an effort toward not retaining their data.

But if you want to no-track all your emails there's no reason to have anything be a variable. You should add class="mktNoTrack" (not mktNoTok) to all your links, all the time.

marija_Milanova · ‎02-17-2019

I will do this later today. I will cone the Master email template that we have and add class="mktNoTrack"

I will test it again, but I'm sure I will come up with more questions.

Do I need to have the meta as well?

SanfordWhiteman · ‎02-17-2019

No meta tag will be used here.

marija_Milanova · ‎02-18-2019

I added class="mktNoTrack" in front of all href's however in the lead details I still see Clicked Link in Email. Am I doing something wrong?

SanfordWhiteman · ‎02-18-2019

Is the link being rewritten to your branding domain? It shouldn't be with the special class added.

Pls show the source of a received email (View Original mode in Gmail, View Source in Outlook, or comparable feature in other clients).

marija_Milanova · ‎02-19-2019

It's too long. here is part of it:

Return-Path: <587-GDE-140.0.7.0.0.1010.9.13@eu-lon-188.mktomail.com>

Received: from eu-lon-84.mktomail.com (eu-lon-84.mktomail.com. [185.28.196.84])

by mx.google.com with ESMTPS id d7si8553293wrs.421.2019.02.18.02.44.55

for <marija.milanova+sbtest@gmail.com>

(version=TLS1_2 cipher=ECDHE-RSA-AES128-GCM-SHA256 bits=128/128);

Mon, 18 Feb 2019 02:44:55 -0800 (PST)

Received-SPF: pass (google.com: domain of 587-gde-140.0.7.0.0.1010.9.13@eu-lon-188.mktomail.com designates 185.28.196.84 as permitted sender) client-ip=185.28.196.84;

Authentication-Results: mx.google.com;

dkim=pass header.i=@mktomail.com header.s=m1 header.b=HNxZWmp7;

spf=pass (google.com: domain of 587-gde-140.0.7.0.0.1010.9.13@eu-lon-188.mktomail.com designates 185.28.196.84 as permitted sender) smtp.mailfrom=587-GDE-140.0.7.0.0.1010.9.13@eu-lon-188.mktomail.com;

dmarc=fail (p=NONE sp=QUARANTINE dis=NONE) header.from=gmail.com

X-MSFBL: bWFyaWphLm1pbGFub3ZhK3NidGVzdEBnbWFpbC5jb21AZHZwLTE4NS0yOC0xOTYt ODRAYmctbG9uLTAxQDU4Ny1HREUtMTQwOjY6MTAyNToxNDowOjEwMTA6OTo3OjEz

DKIM-Signature: v=1; a=rsa-sha256; q=dns/txt; c=relaxed/relaxed; t=1550486695; s=m1; d=mktomail.com; i=@mktomail.com; h=Date:From:To:Subject:MIME-Version:Content-Type; bh=57WLFBuUV8OewMwci3Xr0CwVtaQa23AbyHii3z5mPRo=; b=HNxZWmp7GUf0VVKJY9RClYTAKXPbYSyfB4nYtXzDww8KbrLhcrJeFwjUgTMAhm6Q Nlj7But71xtuL+fUakmY2WnomlMfvBx0lgRF/4gVZHyNBeG3AZFXVqemiH2RS+3jcS9 EI7XVDSw7U7V5Qs8MZ//05SD67d/L+KAC0gd+fIw=

Date: Mon, 18 Feb 2019 04:44:55 -0600 (CST)

From: Marija Milanova <marija.milanova@gmail.com>

Reply-To: marija.milanova@gmail.com

To: marija.milanova+sbtest@gmail.com

Message-ID: <1425354586.521482329.1550486695492.JavaMail.root@lon-mas1.marketo.org>

Subject: test tracking

MIME-Version: 1.0

Content-Type: multipart/alternative; boundary="----=_Part_521482328_871497818.1550486695492"

X-Binding: bg-lon-01

X-MarketoID: 587-GDE-140:6:1025:14:0:1010:9:7:13

X-MktArchive: false

X-Mailfrom: 587-GDE-140.0.7.0.0.1010.9.13@eu-lon-188.mktomail.com

X-MSYS-API: {"options":{"open_tracking":false,"click_tracking":false}}

X-MktMailDKIM: true

------=_Part_521482328_871497818.1550486695492

Content-Type: text/plain; charset=UTF-8

Content-Transfer-Encoding: quoted-printable

View in browser <[[http://eu-lon06.marketo.com/index.php/email/emailWebview=

?mkt_tok=3DeyJpIjoiTVRWaU9XTTNZMkUzWkdReSIsInQiOiJHWjV0UkIwTys3d1RYaTdWeDdR=

SXBXWDV6bThLWWF0SGc1emRwOEZhdUF5VEpZbHRhdjNvcEMyMG0vSFE3Ym5JVmRRekZVQnBmWEt=

Jc3pUNC8wdHdWUVc2T1F6SVJnYkp6K0l0NW03Zk5QZ3pUakl3Vy8wMXZDRnlmV05wZU53ViJ9]]=

>

<[[${urlLogo}]]>

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F=C3=B6lj oss:

<http://mkto-lon060122.com/WG00CKD000d2Esd00000100>=C2=A0 =C2=A0 <http:/=

/mkto-lon060122.com/G0D0E1200D0eG0s00000dK0>=C2=A0 =C2=A0 <http://mkto-l=

on060122.com/m000KE20000s00d0D1f0GE0>=C2=A0 =C2=A0 <http://mkto-lon06012=

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0s0G0dGDh00K00E2100000>=C2=A0 =C2=A0 <http://mkto-lon060122.com/b0000sD0=

1Gi0Ed0H020000K>

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Hemsida <http://mkto-lon060122.com/y01G00dK0s00EDj00I00020> Kontakt <htt=

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kto-lon060122.com/j0KD0020G00000dKEsl0100>

This email was sent to marija.milanova+sbtest@gmail.com. Click here <[[http=

://eu-lon06.marketo.com/lp/arvatofinancialsolutionssandbox/UnsubscribePage.=

html?mkt_unsubscribe=3D1&mkt_tok=3DeyJpIjoiTVRWaU9XTTNZMkUzWkdReSIsInQiOiJH=

WjV0UkIwTys3d1RYaTdWeDdRSXBXWDV6bThLWWF0SGc1emRwOEZhdUF5VEpZbHRhdjNvcEMyMG0=

vSFE3Ym5JVmRRekZVQnBmWEtJc3pUNC8wdHdWUVc2T1F6SVJnYkp6K0l0NW03Zk5QZ3pUakl3Vy=

8wMXZDRnlmV05wZU53ViJ9]]> to unsubscribe here

JD_Nelson · ‎02-15-2019

Was your module already in your email asset when you updated your template? You might need to remove the module and add it again to get it to bring over the updated code. I also found a typo in my code where the href tag didn't have a closing quote -- you'll need to add that as well.

Anonymous · ‎01-24-2018

This worked perfectly, thank you very much for your help.

JD_Nelson · ‎01-23-2018

There's a few different ways you could have coded this, and each will have a different solution. Can you provide some context to your 'CTA button'? Is it a module in Email Editor 2.0?