Difference between credentials - Marketo Engage Digital Marketer vs. Business Practitioner Professional

martechandtacos
Level 1

Difference between credentials - Marketo Engage Digital Marketer vs. Business Practitioner Professional

What is the difference between Adobe Qualified: Adobe Marketo Engage Digital Marketer Credential (cost $225) and Adobe Marketo Engage Business Practitioner Professional (cost $125)?

1 REPLY 1
uditmathur
Level 8 - Community Advisor

Re: Difference between credentials - Marketo Engage Digital Marketer vs. Business Practitioner Professional

Hi @martechandtacos ,

The basic difference between the two is that BP Professional is a full certification exam & by clearing the exam you receive a certificate of BP professional & this implies that you have required knowledge to work effectively with Marketo Engage.

Where as Adobe Qualified: Adobe Marketo Engage Digital Marketer is only credential & affirms your understanding on Marketo engage concepts. When i cleared this exam last year i was only awarded a Badge & not sure if currently anything has been changed.

Also this credential is newly launched last year.

 

uditmathur_0-1740718758687.png

Hope this helps 😊