create custom SFDC fields and sync in marketo

[Geoff_Krajeski1]

Did your data ever sync as expected?  If not you won't be able to get a populated smart list.

I would double check specific lead records from SFDC that you know have the data that matches, then find the same lead in Marketo to verify if data is in sync.

[Anonymous]

Hi Geoff,

  yes the data did sync, it was a field permission issue on my side.

I specifically tagged 41k lead records based on a field called marketoemailtag (checkbox_ in salesforce. However, when I build a smart list and bring in that specific field and set it as true, I only see 89 lead records in marketo. Those leads are part of the list of 41k.

Would there be any reason why I see a fraction of those leads that I tagged in salesforce?