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Re: Block empty email from list import

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Kim_Gandy1
Level 7

Block empty email from list import

Email address is a required field for all Marketo leads. However when my team imports a list, if their is a lead with email empty, but other fields are filled (name, address, etc), Marketo will create a new lead ID. How can I block empty email address leads from importing into the system from a list? It's creating useless leads in the database.

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Darrell_Alfons2
Level 10 - Champion Alumni

Re: Block empty email from list import

I do not believe you can block it outright.

But you could setup an instant alert or cleaning smart campaign.

If lead is created and email address is empty, the flow step would be to alert you so you can review it, or the flow step could be to delete the lead so you wouldn't have to worry about it.

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SanfordWhiteman
Level 10 - Community Moderator

Re: Block empty email from list import

This thread is 7 years old, so you shouldn’t expect answers from original recipients. In the future, when threads are > 1 year old please open a new thread. You can link back to the old one for reference.

 

What you want is a trigger on Person is Created w/constraint List Name [is not empty], and a filter on Email Address [is empty].

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4 REPLIES 4
Darrell_Alfons2
Level 10 - Champion Alumni

Re: Block empty email from list import

I do not believe you can block it outright.

But you could setup an instant alert or cleaning smart campaign.

If lead is created and email address is empty, the flow step would be to alert you so you can review it, or the flow step could be to delete the lead so you wouldn't have to worry about it.

Alexandra29
Level 1

Re: Block empty email from list import

@Darrell_Alfons2 Hi! Would you be so kind to provide details how can I alert myself if a colleague imported a new person with empty email address thru import list? Thank you!

SanfordWhiteman
Level 10 - Community Moderator

Re: Block empty email from list import

This thread is 7 years old, so you shouldn’t expect answers from original recipients. In the future, when threads are > 1 year old please open a new thread. You can link back to the old one for reference.

 

What you want is a trigger on Person is Created w/constraint List Name [is not empty], and a filter on Email Address [is empty].

uditmathur
Level 7 - Community Advisor

Re: Block empty email from list import

Hi @Alexandra29 ,

 

Your campaign should look something similar to this

Smart List

uditmathur_0-1727424332681.png

Flow

uditmathur_1-1727424621213.png

Hope this helps 😊