Instead of having to set-up a workflow to look for email updates and then have the workflow change data values in the email invalid field, hard bounce, hard bounce details, etc., like I have set up below, Marketo should automatically recognize when an email gets changed and clear out the related fields automatically. Further, Marketo currently is unable to distinguish between an email address in all lower case or mixed case when everything else in the email address is the same, resulting in Marketo thinking an update has been made and triggering the workflow, so Marketo also needs to make sure that its email logic is case insensitive to prevent invalid email flags, etc. from being removed when the email address in fact has not changed.
Interested in hearing others thoughts on this subject and how they might deal with updating the email status fields or how they might prevent the case sensitive issue from occurring in a similar workflow as below.
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