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This is a really useful feature, but we do it slightly differently. (Thanks to Sydney Mulligan at Etumos for showing us this.) In our Engagement Cast programs, we have a membership status called "Excluded", which sits before "Sent". In the scenario described above, we would say anyone who is a M...
I'm looking for a way to demonstrate our Marketo programs to non-Marketo users within the business. We have a variety of Engagement Nurture programs associated with different stages of the Lead Funnel, as many companies do, and I'd like to be able to share that program architecture to other areas o...
What if the email (and test) is located in Design Studio rather than inside a program? I can see the Test Summary, but all it says is Champion Criteria = Custom Conversion, it doesn't show what that trigger is.
I do have have Progression status set up to trigger on success (in our case, being sent to sales). However, if I have 10+ streams in an Engagement Program, how can I pull a single report that shows each stream and how many leads reached success?
I'm having the same trouble Michael. I'd like to be able to compare Stream A vs. Stream B, in terms of which stream delivered more leads to the my defined Success metric.
We're looking for this feature as well. Our campaigns generate a lot of human replies, and we have found engagement rates go down significantly when forcing them to webforms instead of simply replying. As we try to ramp these campaigns, the volume quickly becomes more than a simple folder filter i...
Is anyone else having trouble with passing the Full Name fields from Twitter to Marketo? The instructions suggest using FullName_c under custom key name. Does this match up to the Full Name API name in Marketo? Is there a way to split it into First Name and Last Name?
And if it wasn't clear, my question is how would I make that field automatically update with the title of the last email they clicked on. I'm thinking a Token somehow, but can't figure it out.
I'd like to create a field called "Last Email Clicked" so that I can track which content is driving leads to conversion. In this campaign, I'd like to capture what was the last clicked email before being Synced to Sales. (We don't have SalesForce).
My goal is to avoid sending marketing emails to any employee of a customer company. I'd like to be able to create a Segement of "Customer Domain Excludes" and have the Smart List for the segment include "Email Address contains:" and list all the @domains for each of our existing customers. The pro...