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We just made our initial product, a Marketo Template Builder, free for anyone. You can go in and build a premium Marketo email or landing page template using your brand colors with no code required here: https://knak.com/products/templates/marketo/
I'm trying to conduct an email benchmark study to help marketers understand how their email production and performance stacks up against their Marketo peers. If you have a few minutes to contribute to the study I'd really appreciate it: https://www.surveymonkey.com/r/MMJNXS6 If you're interested in...
Hey Josh - just to clarify your statement - our old 'Template' product it was hard to make material changes to the templates and did require coding. You're correct on that. However, our Builder and Enterprise products (which have been available for a couple years now) give total freedom and control...
We recently paid for it. Biggest driver for us was from a conversion rate optimization perspective. People who are new to your company will likely get scared off by things saying they are not on a secure page and be hesitant to fill out the form.
Litmus has an amazing community and we have been using their testing tools for years and have been really happy with them.
Do you guys use SFDC? We have found there are a lot less reporting limitations if you're able to pull the data through SFDC.
For the best results we'd recommend exporting all Marketo and Salesforce data out of those systems into a cloud data warehouse like SnowFlake. You'll typically also need an ETL tool like Alteryx to normalize and organize the data for Tableau.We have done this for ourselves at Revenue Pulse and Knak ...
Thanks Alex! We always enjoyed working with you!
Just wanted to let everyone know that we have finalized the benchmark study and you can download it here.Thanks for everyone's participation again this year - we had hundreds of people who submitted and I think got from really cool insights for the study.Let me know what you think.
Hi Michelle,Thanks so much for being a customer of our Template product.The tweaking you talk about is exactly why we introduced our Builder product, which allows Marketers to make unlimited tweaks without ever having to go into the code. What we learned after our customers built over 20,000+ Market...