cdang

cdang · ‎06-30-2021

@SanfordWhiteman thank you!

cdang · ‎06-21-2021

We have a use case where we have duplicate leads with the same email address that represent different accounts, so we can send emails that are unique for each account to these leads. For example, the email rep@account.com has three separate lead records for Account A, Account B, and Account C and receives three separate emails with a linked form for each account. I'm using a token on the form to populate the lead's account name so they know which account each form is for. The issue I'm having is the token always populates the account from the lead record associated with the cookie stored on the user's browser, regardless of which account-specific email they clicked on for the form. The link to the form's landing page is being tracked and includes the mkt_tok parameter, so shouldn't the token populate the account that's specific to that mkt_tok? Is there a way to override the cookie so that the token on the form only populates the account data specific to the email that was clicked on?

cdang · ‎06-14-2021

Hi Sanford, thanks for your reply! My apologies for the confusing phrasing, but yes it would be 3 separate Lead records all with the same email address. I added JS code to the landing page to clear the existing cookie upon form submission and that's doing the trick. Thanks again for your help!

cdang · ‎06-08-2021

We have a use case where we have duplicate leads with the same email address that represent different accounts, so we can send emails that are unique for each account to these leads. So for example, Lead 1 has three separate records for Account A, Account B, and Account C and receives three separate emails with a form for each account. I'm finding that when Lead 1 submits a form, it always updates the record that is associated with the cookie stored on the user's browser, regardless of which account-specific email they clicked on for the form. The form is on a Marketo landing page that is tracked using the mkt_tok parameter. Is there a way to "override" the cookie so that if the lead submits a form from the email for Account A, it only updates the record for Account A and so forth?

cdang · ‎11-23-2020

@SanfordWhiteman - thank you again for your insight! I think everything you mentioned will do the trick here.

cdang · ‎11-20-2020

Sanford, thank you for your reply and my apologies in advance for the amateur questions! We are actually planning on setting up a preference center to replace the current durable unsubscribe-from-everything option. I figure that if we introduce a preference center that is designed to update based on particular lead ID, then it cannot work in conjunction with the email-based durable unsubscribe. As for the compound dedupe key, this will likely not work for us since as you mentioned, letting them fill in the company name will likely lead to a lot of mismatches due to spelling variables. If I'm getting this right - if our preference center page is a Marketo-tracked email link such as the current default unsubscribe link, then only the lead ID that the link is unique to will be updated in the database and other leads in the database that may share that same email will not be updated? To follow-up, is every landing page created in the Marketo Design Studio tracked by default or are there additional steps needed to ensure the linked page is tracked?

cdang · ‎11-17-2020

We have a business use case that requires us to have contacts with the same email address that belong to different accounts. This allows us to send emails that are unique for each account to these contacts. Currently when a contact unsubscribes from our emails, they have to enter their email address in the form and then it unsubscribes each person in Marketo and each contact in Salesforce with that email address (default behavior). We are looking to build a custom landing page with a form for contacts to choose which type of email they would like to subscribe or unsubscribe from. When they submit the form, we would like to control which account the contact unsubscribes from so they can remain subscribed for some accounts they belong to while unsubscribed from other accounts they belong to. Is there a way to pass the "Person Id" or some other unique identifier through the form/landing page so that only the person in Marketo with that Id gets updated instead of every person in Marketo with that email address?

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Date Registered	‎09-29-2020 01:10 PM
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