So, I thought I had used some field to parse out info from the field name. Was "Campaign Name" such a field? I just am confused by how I've done it in the past for creating a smart campaign with "Lead Source Sub-Type" attribution, since our company has this field, which is a subcategory for the Lead Source, which can be ascertained from the Campaign Name/Marketo Program Name, i.e. if the Name contains "XYZ", we can assign Lead Source Sub-Type=XYZ sub-type category. BUT, our company has replaced Campaign Name with a very specific company generic name, so in this case, we can't use that field for my purposes. I was wondering IF this field, Campaign Name does initially capture this info, i.e. the program/campaign name, could I assign that first to a newly created field called Last Marketo Program Name (like you suggested), prior to them overwriting this field with a custom text field for this company's purposes. I am not sure as to the history behind them replacing Campaign Name with NOT the Marketo Campaign Name, other than them saying it was very confusing to the SFDC users, since it's different nomenclature in SF vs Marketo. Thanks for your insight here.
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