Rachel_Egan

That's an interesting question, Sam Watkinson​. I hadn't really thought about putting the scoring tokens at a higher level. All of our scoring happens within our scoring programs (one for behavioral, one for demographic), so we have the tokens on the program level.I'd recommend only changing scoring...

Awesome, thanks Jenn! I will try this out.

I guess I should be clear: we only use the "email send" channel and not the "email blast" channel that is built in when we launched our Marketo instance. It feels silly to me that we would have two different types of email programs... but maybe that's because I'm thinking about it all wrong.Also, th...

Thanks Nicholas.I've used default programs in the past, but we also run into the issue where the channel statuses don't line up with email sends. So "member" when sending an email means something completely different than "member" when someone's downloading a white paper.

Hey Jenn, why wouldn't you embed the email program within the web content program? Is there a benefit to having the email program completely separate from the web content program?

You make a good point here, Justin. We are about a year into our first Marketo instance that we built from scratch, and we are constantly going back and forth about things to fix. We've learned a lot in the past year and have heard our fair share of "Marketo doesn't work." I'm with you on the contro...

I learned this as well when I was building our new Request a Demo fast-track system. We found something that worked for us (although our inbound requests are still at a manageable number), but I do like the idea about the list of people "waiting for owners".

Thanks Gregoire. I definitely agree. If, however, they can't support local time zone delivery for whatever reason, a wait step could be a simple bandaid.

Another benefit of this, that doesn't involve the head start functionality, is for companies like us who send our emails to different time zones. I only have one email (segmented) and I would like to schedule it in one email program but send to each segment at a different time. A wait step would all...