John_Lane

Level 2

Joined the community 13-09-2016

Level 2

Hong Kong

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Re: Dynamically created QR Codes with Marketo tracking

by John_Lane 11-07-2019

Thankyou Sanford Whiteman‌ and Jay Jiang‌. Very helpful!

Discussions

10625 0 0
Dynamically created QR Codes with Marketo tracking

by John_Lane 11-07-2019

We are having issues with accessing links directly through some CTA’s in emails from direct Marketo links. This is mainly due to restrictions imposed on some of the companies that we work with. It makes it incredibly hard when trying to provide long form content such as PDF or information hosted on ...

Discussions

10849 0 10

Email Marketing
Re: The Unintended Consequences of Duplicates in Marketo

by John_Lane 06-09-2019

Another point to mention is Durable Unsubscribe. With known duplication into an unsubscribed initial record, this behavior will unsubscribe all of the duplicate records that share the same email address.While this is (IMO) the correct behavior, it can cause problems with some business processes wher...

Blogs

5525 1 0
Re: Email Deliverability Tools - 250ok, Glockapps, ReturnPath, Litmus

by John_Lane 05-16-2019

I would also like to hear some thoughts, in terms of email creative content 250ok seems to do the trick. There may be some rendering differences from the preview to real world but with all the different configurations of handsets, software and mail clients I wouldnt expect perfection.In terms of del...

Discussions

8003 0 4
Re: Deliverability issues - From name and Envelope from field

by John_Lane 07-31-2018

Hi Sanford,Thank you for your assistance, your response is much appreciated.Regards,John.

Discussions

5275 0 0
Re: Deliverability issues - From name and Envelope from field

by John_Lane 07-30-2018

Hi Sanford,Sorry, sure thing the domain is @fil.com / @marketo.fil.comThanks,John.

Discussions

5275 0 3
Re: Deliverability issues - From name and Envelope from field

by John_Lane 07-30-2018

Hi Sanford, Thanks for the quick reply. its just an example domain. I have asked to whitelist our dedicated IP addresses to try and navigate around the issue but the industry is a very strict industry (Financial Services)Thanks,John.

Discussions

5273 0 5
Deliverability issues - From name and Envelope from field

by John_Lane 07-30-2018

Hi All,We are having an issue with deliverability at certain clients and they have come back with some details regarding why our emails are not coming through. The advice was provided that the envelope from field is different to the sender address. Example:Envelope from: MunchkinID-1234.12314@market...

Discussions

5766 0 7

Email Marketing Marketing: Digital Marketing (Social Mobile and more) Marketing: Marketing Operations (MOPS) & Data
Historical reporting on multiple transactions

by John_Lane 02-08-2018

Hi All,Does anyone have any tips or resources to help on setting up a marketing success metric where there can be multiple successes over time from the same person? Example, if I define success as a transaction, but this can happen multiple times for the one person or potentially have incremental mo...

Discussions

1466 0 1

Marketing: Analytics and Metrics