David, From an email template developer perspective: The thing about Marketo's Email Editor is it can be as limiting or as flexible as you'd like. It all depends on how much of the Template Syntax is being utilized. With Marketo's Email Template Variables you can create settings for every module of a template that allows a lot of flexibility/functionality. For example, changing the vertical alignment of text in a banner, you could utilize a drop-down list setting (mktoList variable) on the module that allows you to change it to top, middle, or bottom. Every aspect from changing spacing, font-sizes, colors, background images, swapping columns, it's all possible when you have a fully functional template that is utilizing what Marketo provides for custom templates. Almost anything an experienced email developer can do in email they can find a way to tie it to a variable/module setting. I find that in Email 2.0 Templates, you can have a ton of flexibility, while locking down the most important code that could cause issues with email client compatibility/rendering. At the end of the day, the Email Editor experience is solely based on how the template is developed. Below is an example using a template variable 'mktoList' where there are options for top, middle, and bottom. That variable/setting is then tied into the template's HTML code to change the html style to match that setting, allowing the end user to adjust the vertical alignment between the image and the content on the right without touching the code. More information on the variables is located in the Marketo Docs here: Email Template Syntax - Marketo Docs - Product Documentation Hopefully this helps clear things up, and most importantly that there may be more room to fully utilize the Marketo Email Editor.
... View more