Greg_Jackman

Greg_Jackman · ‎12-22-2016

Is there a way to see how many recipients opened an email with mobile? and how mnay opened with a desktop? Thanks.

Greg_Jackman · ‎12-07-2016

OK, I took a closer look at my Activity Log and figured out why I'm getting 65. All the tokens makes sense, except these: 1. Why is it giving me +5 for opening the email when the {{my.Email - Opens}} token is valued only at +1? 2. Why is it giving me +10 for clicking a link in the email when the {{my.Email - Clicks Link}} is valued only at +2?

Greg_Jackman · ‎12-07-2016

Answers: Yes, my scoring campaigns (“Email – Clicks Link in Email” and “Email Open Email”) are set to Active. I did this under the Schedule tab and now the light bulb is on. No, I don’t have a limit set. In the Smart Campaign, under the Schedule tab, I click Edit to get to the Qualification Rules and it’s set to “every time” The number is higher than expected, but I didn’t duplicate the scoring rules. I only have a lead scoring program on my global level. Right now, my filter logic on my Smart List is set to “Use ALL filters(1 and 2 and 3…). Is that correct?

Greg_Jackman · ‎12-07-2016

OK, yes, I deleted the lead scoring program I copied from the global program, so right now, I only have the global program. I sent a real "send email" flow to my email address, not a "send sample". Yes, under the Schedule tab, my the lead scoring campaigns are triggered, activated and the qualification rules are allowing leads to run through them "every time".

Greg_Jackman · ‎11-23-2016

I’m setting up Lead Scoring for our future lead nurturing/email campaigns. I have our Behavior & Demographic Lead Scoring setup at a global level, respectively, as best as I can. I decided before running a real email campaign with Lead Scoring applied, I would run a test email campaign with myself. I created a test folder and copied the global Behavior Lead Scoring program (suitcase icon) into it (do I even have to do that since it’s at a global level?). I sent myself the test email with 4 different links in it. Each linked was valued at +5 in my global Behavior Lead Scoring program. And +1 for Opening the email. So theoretically, if I opened the email and clicked on all the links, I would see a 21 increase in my score. I received the email and every time I took an action, I waited a few minutes, and checked my lead score to see how much it increased, but the numbers weren’t correlating to the values I assigned the action in my global Behavior Lead Scoring program. Any thoughts?

Greg_Jackman · ‎11-22-2016

I’m setting up Lead Scoring for our future lead nurturing/email campaigns. I have our Behavior & Demographic Lead Scoring setup at a global level, respectively, as best as I can. I decided before running a real email campaign with Lead Scoring applied, I would run a test email campaign with myself. I created a test folder and copied the global Behavior Lead Scoring program (suitcase icon) into it (do I even have to do that since it’s at a global level?). I sent myself the test email with 4 different links in it. Each linked was valued at +5 in my global Behavior Lead Scoring program. And +1 for Opening the email. So theoretically, if I opened the email and clicked on all the links, I would see a 21 increase in my score. I received the email and every time I took an action, I waited a few minutes, and checked my lead score to see how much it increased, but the numbers weren’t correlating to the values I assigned the action in my global Behavior Lead Scoring program. Any thoughts?

Greg_Jackman · ‎06-22-2016

When an email recipient opens an email, is Marketo only able to count it as an Open if the images load and show up for that recipient? The article below says that Marketo only registers an Open if images are loaded. It uses Gmail's "Display Images" (does this option still exist in Gmail?) as an example : Can I trust my Marketo email open rates? Also, I've heard that if a recipient sees an email loads in the preview pane in Outlook, Marketo registers that action as an Open, even though the recipient might just delete it then and there. Can anyone provide some insight on these points? Thanks.

Greg_Jackman · ‎05-23-2016

Where can I view which links in my emails the recipient clicked? Thanks.

Greg_Jackman · ‎04-14-2016

We're looking to create just a simple, basic drip/nurture campaign in Marketo without any special customization. This is the first one we've done. Can anyone tell me of their experience? Right now, our drip campaign consists of 5 emails. 1st email includes 3 links: 1 goes to a landing page/form. The other 2 are for 2 pieces of downloadable content. If they click on either piece of content, they're sent a 2nd email with 2 more pieces of content. If they click through one of those pieces, we then consider that lead a hot lead and send to our Rep to call. Anyone ever do anything similar to that? Can anyone think of a way to make it simpler? We want to avoid making it complicated to set up in Marketo, especially since it's our first one.

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