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I added the Facebook lead ad launch point integration, and it seems to be working just fine, but I am having trouble figuring out how to set up a campaign to set the acquisition program for users who were acquired through the Facebook lead ad. For the "filled out form" campaign I can use the trigge...
Hi Grace, Thanks for the feedback. You suggested cloning the assets rather than moving them to keep the reporting for the program; if I were to move the assets, what reporting would I lose?You also mentioned removing existing members from the original program would result in a loss of reporting dat...
I set up a program to track leads coming in as a result of a partner promoting our company. The partner is directing leads to a dedicated Marketo landing page that is only being used by said partner. I initially set up the program using the web form channel, but have since added "digital referral"...
We have one form that is being used on multiple pages on our website; the form is embedded on those web pages. I am having trouble figuring out how to set up the acquisition program to track submissions of one of the web pages the form is embedded on. My initial thought was to use UTM parameters (...