Dan_Stevens_

I think we may be underestimating the impact GDPR will have on our marketing database:In a February 2018 survey of 1,050 UK internet users conducted by The7stars, nearly 60% of respondents said GDPR is making them question how much data companies have on them. And about a third of those polled plan ...

Michael - I can vouch for Sanford's "direct download" script. We use this in every email that has a PDF as the primary CTA. It really optimizes the user experience (by requiring a single click) and still allows you to trigger off of this activity (and cookie those users who have never visited your...

There are many existing discussion threads on this exact topic - check out this most recent one: [Shared Blog]: I Want to Believe, But: Your Email Link Clicks Aren’t Real

That's what I'm referring to - you asked for the "form fillout" activity above - but that's what she already included. It's clear now.

Greg, don't you mean the "Person is Created" (or "New Person") activity?

The javascript is also used - and even more so - for content discovery (Enable Content Discovery - Marketo Docs - Product Documentation) on your site so that it can be included in your emails/landing pages; and for analytics purposes (e.g., top content, top conversions, top content types, etc.). If...

Yeah, it’s almost like two reports are needed (program performance report as well) and then exported to Excel to do additional transformation/analysis of the data.

These usually come over as custom activities (we do the same thing with our Brightcove integration). So whenever someone watches a video for certain percentages, we score them accordingly. If you captured this into a field, it would constantky be written over. Which is why the idea of program status...

Can you post a screenshot of the Activity Detail in the activity log - specifically for the "web form fillout"? It almost sounds like a local webhook may be creating these as part of some trigger campaign.

Here's some more detail around anonymization/pseudonymization - which is the basis for Greg's idea (and a piece of core functionality that's needed in Marketo to help us marketers continue to report accurately and prove our value to the business):Looking to comply with GDPR? Here's a primer on anony...