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This is great! Are any of you using Bizible with MS Dynamics? Considering the integration of Bizible is with CRM (not Marketo) - and relies heavily on the campaign entity (for those touches/responses that are captured offline (event attendees) or not possible with the tracking script/UTM parameter...
Sean, in all of those scenarios, you may need to obtain email opt-in consent - even though they now exist in Marketo. Your legal team will provide the best advice. For us, as long as they are an active client (within 12 months), we can continue to promote relevant offerings to them (per our Legal ...
There is no such token. As Chris mentions, this works best when analyzed with GA. Actually there is one token that will take the value of the search field (your native search field on your website) as long as that value is part of an "s" url parameter (thanks Sanford Whiteman). This value is cap...
We do it slightly different (as you can imagine, there are multiple ways to build out your Marketo environment - depending on how you want to align it to your business). All of our channels include four common program statuses:Achieved MQL StatusAchieved SAL StatusConverted to - Influenced Opportun...
Hi Sean - we use the opt-out-all field as a trigger to automatically deselect any previously selected options. This also triggers the "unsubscribe" field to TRUE.
I'm currently working with a large global client who wants to know what the best approach would be to include other relevant content in their emails. They recently became a Marketo customer. But unfortunately, I can't recommend ContentAI given these limitations - since the company's brand must be ...
I hear ya: Recipient's time zone + nested programs
Not sure when this was marked as "working on it" (I suspect it was on or before April 20, 2016, since that's the last update date), but can we get an ETA on when this capability will be available?Justin Cooperman - who is the PM for this?
Chelsea - yea, the account tokens should work fine. It's those custom objects that aren't supported. Here's some related threads (unfortunately, no formal Marketo documentation): (it's says "working on it now" - but that was back in 2016. I'm not holding out hope for this one)Syncing "friendly" c...
Hi Chelsea - I'm actually surprised that the lookup field rendered properly in your tests. Marketo doesn't support custom lookup fields (like "owned by") - they will always just resolve to the GUID. Is this a specific/custom object you're working with? A couple years ago at Summit, Marketo mention...