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That scenario is common for us. Let's say we have a piece of gated content - either on our website or on a Marketo LP. We'll create a separate program in our "Website Content" folder. Success is achieved in either of the following smart campaigns:In a month from now, let's say we execute an email...
Hi Leanne - sounds like your environment is setup similar to ours - by channel:And then within each channel, we have the related programs; and within each program, all of the assets (except for images and files, of course) and smart campaigns. Here's a sample program in the Events folder:What you h...
Erik, for the "content download log" field, do you recommend creating this field of type "text area" (vs. "string") since this can quickly exceed the character limitation of a string field for highly engaged visitors?
Great post, Erik!
Leads will stay in whatever partition they're currently in UNTIL something happens that triggers a campaign to move them elsewhere. Our partitions are country-based. So if a record exists in the US partition and another in the Canada partition (highly unlikely, I know) and if we merged the Canadia...
Yeah, I'm from Cleveland - thanks for rubbing in last week's World Series loss with that shirt you were wearing! 😉 What an amazing Series (and game 7) that was!I know some of the Cleveland Marketo users - like Kimi and Joe Moran. I used to attend many of the MUG meetings when they were held at Hy...
Great episode guys! Joe, you ended the session with a function that I wasn't aware of - specifically the anonymous activity insight. I understand this is a SFDC-only feature and not part of the MS Dynamics feature set. I'd like to create an Idea for this since anonymous activity is very useful in...
Would love to, Dory. It just so happens this topic is right up our alley since our entire environment is based on 24 workspaces and 23 lead partitions. And we're always trying to figuring out ways to overcome some of the challenges (like not being able to share core assets (forms, emails, LPs) acr...
Great episode guys! Rachel Egan, you had a question around alerts/notifications - specifically to notify you when Marketo uses the lead in one partition, but should be using the lead in another partition. We do something similar today. As a result of our purposeful duplicates process (which we ar...
Roxann McGlumphy, according to the documentation, "Modifying/removing the corresponding DNS record will result in harmed deliverability. Make sure to delete the entry in Marketo before making DNS changes." While we will be deleting our existing record within Marketo, can we still use the same "M1_...