Michelle_Ducket

Do any Marketo users have a recommendation on tradeshow lead capture apps that sync with Marketo? We are in the market and would like something very easy for our reps to use - preferably mobile - where they can scan business cards or badges and it syncs back to Marketo. ... View more

Any recommendations for an email subject line tester tool? We are trying to improve open/click through rates and we think there is opportunity to optimize our subject lines without having to do A/B test on every email. Thanks! ... View more

This is a GREAT job opportunity at a GREAT company. Blackbaud is a company that values culture, leadership, opportunities, and our customers. We serve primarily the non-profit market which means we get to help them make a difference in the world every single day! Blackbaud headquarters is based in Charleston, SC with an office in Austin, TX. We are looking for someone who would potentially be willing to work in one of these locations. Depending on your level of automation expertise, the role would be a Senior Marketing Automation Analyst with opportunity to become a management position on the Marketing Automation Team. If you have Marketing Automation/Marketo experience...we would love for you to apply! Austin based: https://app.jobvite.com/j?aj=oVZG1fwl&s=Marketo_Community Charleston based or other: https://app.jobvite.com/j?aj=omsE1fwd&s=Marketo_Community ... View more

Please see full description & apply online: https://hire.jobvite.com/Jobvite/Job.aspx?m=nqczAuwK&j=omsE1fwd We are seeking a Manager, Marketing Automation and Marketo master responsible for aligning campaign objectives with execution while working within a team of web, creative, and messaging marketing experts. This is a great opportunity for a self-motivated individual who thrives in a dynamic environment while defining and owning new processes and identifying opportunities for process improvements. The successful candidate will have proven experience designing, launching, and tracking campaigns that nurture leads and engage prospects in a complex B2B buying cycle. Detailed program examples, models and dashboards will be required. You must not only track metrics, but interpret campaign performance and align with sales on meaningful KPI’s that inform and optimize our marketing mix of prospect, land and expand campaigns. This position is both technical and strategic in focus. MCE certification is required. Ideal candidates will be based out of either Charleston, SC or Austin, TX. Qualifications: ·         5+ years experience in high-tech, B2B campaign design, integrated marketing and demand generation. ·         3+ years relevant marketing operations experience including a Marketo Admin MCE required (Marketo Certified Expert) ·         Portfolio of successful automation programs, dashboards and models. ·         Strong understanding of marketing processes including campaign execution, A/B testing and measurement. ·         CRM - high level skills required. ·         College degree in marketing or equivalent experience. ·         Microsoft Office (Excel, PowerPoint) - high level skills required. ·         Strong writing, presentation and communication skills ·         Strong strategic thinking, creative problem solving and analytical skills · ·          Working knowledge of HTML, JavaScript, CSS and other web technologies ·         Understanding of key online marketing strategies and concepts ... View more