I'm with @AngelaRoseand @tstevensTraneas well! If this is being implemented by default, how does that work for those of us with custom solutions? We have unsubscribes by brand sinc...
Fantastic deep dive! We actually are switching items that were traditionally a drip (i.e. open email 1 to get email 2) to be in engagement streams too. It's amazing what you can do...
I love this! Thanks for calling out learning how people like to be communicated with. That is one of the things that can be so hard for people to see the importance of.
I'm so glad this did end up turning into a blog post! This is great! Now I can share it with my team and hope they listen when it's coming from more than just me!