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@nmillar - In my experience, the use of multiple RCM's have shown up most frequently when an enterprise owns several separate lines of business. Corporation A has it's own set of products, or has combined them into a suite. Multiple RCM's would be used when Corp A buys Startups X and Y and intends t...
Hi Nicole, your post was migrated and I've lost the context. Would you mind sharing a little more of the original scenario?
Did you delete them from Marketo or SFDC?I'm assuming you're over compliance in Marketo and deleted them there. But correct me if I'm wrong. I find it more typical that Marketing (Marketo) would have more records than the Sales platform (SFDC) due to the natural shape of most marketing funnels.If th...
Hi Debra, I also had a short stint with Pardot. Glad to have you back in purple!
Hi all, happy to have you in the group - I'll be in the unique position of re-taking the exam along with you for my recertification. After completion, I'll be 3x MCE and 2x Marketo Architect Master certified. I've spent close to 10 years as a Marketo practitioner both agency and in-house, largely su...
Here's a discussion on why you wouldn't necessarily want to add a hidden link manually to the email itself from a 2018 thread. https://nation.marketo.com/t5/product-discussions/bot-checks-in-emails/td-p/153171 However, there are new features that help to implement what you're hoping to get as an out...
A question of if the business is focused more around a buy-once (loan/financial service) vs buy-multiple (eComm) model is really relevant here when applying it to a use case. I wasn't thinking seasonal shopper, but this gives some helpful time frames around many scenarios.
There's some best practices I would suggest beyond just frequency, without having further context of the content you're planning to re-engage with, so I'll just give broad context. If you're re-engaging an audience, be sure to remove them from the re-engagement nurture when they engage based on what...
Nice to meet you Elizabeth! As a former MUG leader, I'm sure your questions will be tough!
Hi Akshata - it's great to meet you!