John_Bucaccio

John_Bucaccio
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Date Last Visited
‎03-15-2023 04:34 PM
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Joined the community 12-11-2022
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  • solved badge Re: Discrepancy between Marketo clicks and GA pageviews
    by John_Bucaccio name dot 02-20-2023

    Hey @SanfordWhiteman, I learned that one of our recipients forwarded the email to a large group within their network. Although clicks on this forwarded email would only be associated with the original recipient, could all of these visitors still have unique "mkt_tok" tracking codes?

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  • solved badge Re: Discrepancy between Marketo clicks and GA pageviews
    by John_Bucaccio name dot 02-16-2023

    Hi @SanfordWhiteman, Not that I'm aware of. Our cookie banner doesn't cause a page refresh and the form on the page drives to a separate confirmation page, so I don't think that's causing the issue. Also, wouldn't multiple pageviews by the same user register under the same url parameter? I can see s...

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  • solved badge Discrepancy between Marketo clicks and GA pageviews
    by John_Bucaccio name dot 02-16-2023 quickview

    Hi, I recently ran an email campaign that registered 19 clicks in Marketo. When I look at the GA data for the landing page that the CTA in the email drove to, there are well over 50 pageviews with different "mkt_tok" tracking codes. I'm having a hard time making sense of this discrepancy. The copy ...

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    2017 0 5
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Public Statistics
Date Registered ‎11-12-2022 08:09 AM
Date Last Visited ‎03-15-2023 04:34 PM
Total Messages Posted 3
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