Jeff_Leong

Jeff_Leong · ‎04-09-2021

You can leverage the Marketo 2.0 API to do something like this by either adding this to your template or appending it through your Tag Manager. The below example is based on using a Direct Call through Adobe Launch <script type="text/javascript"> MktoForms2.whenReady(function (form) { // Add an onSubmit handler form.onSubmit(function(){ // set function calls here, for example to fire google analytics or adobe analytics tracking _satellite.track('mrktoFormSubmit'); }); }); </script>

Jeff_Leong · ‎10-30-2020

CID Parameters are just one example of a parameter you can use to track your marketing activities. What is unique about Adobe Analytics, is the platform is not exclusive or doesn't just track UTM source, medium or campaign as you might be used to. A single string value is preferred and is much more flexible than restraining to defined UTM parameters... Here are a few articles on how Adobe Classifications and Groupings work (aka SAINT) https://webanalyticsfordevelopers.com/2013/05/21/saint-classifications/ https://blog.adobe.com/en/publish/2013/05/22/revisiting-a-sitecatalyst-classic-classification-saint-fundamentals-saint.html That said, if you're looking to break this up into hidden form fields, there are a few ways to do this with JS. If you're looking to parse this out, you can do this as Stanford notes, via workflow or ETL process, or more simply through an Excel formula.

Jeff_Leong · ‎10-29-2020

Hi There, new to board. We have marketo embed forms on our site (via CMS, e.g. AEM or SiteCore) and we'd like to track the {{lead.ID}} when the user submits the form. The thank you pages are not Marketo templates but I have read on these boards that it is possible to return the {{lead.ID}} via JS on a non Marketo templated page, using Marketo embed forms. I've tried a few times with no luck. Example below doesn't seem to fetch the lead.ID $(document).ready(function(){ var test = "{{lead.ID}}"; window.decodedVariable = $('<textarea/>').html(test).text(); Does anyone have any guidance around this. The purpose of tracking lead.id is for Analytics purposes. Thanks in advance & Kind Regards

Online Status	Offline
Date Last Visited	‎06-30-2021 12:05 AM

Date Registered	‎11-18-2019 11:06 PM
Date Last Visited	‎06-30-2021 12:05 AM
Total Messages Posted	3
Likes Received	1

Top Badges Earned

Re: Tracking Marketo form fills in Adobe Analytics...

Re: Adobe Analytics CID

How to set {{lead.ID}} to return on Form Complete ...