Why does our referring URL = http://{{Lead.Original Referrer}}

[Grégoire_Miche2]

OK, but when you write "the referring URL is set to...", where do you see this value ?

"Referring URL" is not a standard Marketo field. Original referrer is. So is "Referring URL" a custom Marketo field ?

-Greg

[Grégoire_Miche2]

OK, I had not seen you SFDC screen shot. I understand better now

-Greg

[Anonymous]

It's looking more and more like it's a hidden form field. That's the only place I see the field used (on a bunch of forms) so I'll dig into those and update. What do you recommend the default value be if the token does not exist?

(I apologize if these are dumb questions, and thank you for your help).

ML

[Grégoire_Miche2]

Hi again Michael,

I would not set it in a hidden field in forms, I do not think it can work. See here

I would use a smart campaign instead:

• Trigger : data value changes on Original referrer
• flow step: change data value, field = referring URL, value = "{{lead.original referrer}}"
• Run once

Now, the truth is, why do you want to have a second field with this value ? Original referrer is maintained by Marketo and available in SFDC as well.

-Greg

[Anonymous]

I think that is a valid question. I've just inherited this Marketo instance and am finding things like this as I continue to dig deeper into what already exists. I will look into how (if ever) the Original Referrer field has been leveraged in the past.

[Grégoire_Miche2]

Good luck then

-Greg

[Grégoire_Miche2]

A few ideas, in decreasing likeliness order :

• a form hidden field with a default value set to "http://{{lead.original referrer}}"?
• A global smart campaign trying to copy one field into another?
• A SFDC workflow doing the same and trying to leverage a Marketo token?

-Greg