Re: What is "Registration Code" in Marketo?

Brooke_Cooper
Level 2

What is "Registration Code" in Marketo?

Hi there - 

I noticed in my Marketo instance that if I look at the Members tab for a campaign, one of the fields I can add to the view is "Registration code". I added that to my view and unique codes populated in that field for every member of the campaign. How is this code being populated? Can I control what goes in there? We don't have a UTM parameter for registration code or anything that I'm aware of that we doing to populate this field, yet it appears to have data in it for every person. Thank you.

4 REPLIES 4
SanfordWhiteman
Level 10 - Community Moderator

Re: What is "Registration Code" in Marketo?

Members tab for a Campaign, or Members tab for a Program?

Brooke_Cooper
Level 2

Re: What is "Registration Code" in Marketo?

Members tab for a program.

Phillip_Wild
Level 10

Re: What is "Registration Code" in Marketo?

Do you use GoToWebinar by any chance? From what I've seen that generates a {{member.Registration Code}} token. Maybe this is part of the answer.

Brooke_Cooper
Level 2

Re: What is "Registration Code" in Marketo?

We don't use GoToWebinar - but I read about that too!