Arbitrary use of all-caps text is considered yelling. Perhaps you did not mean it that way; however, it's still unnecessary to capitalize the phrases in your posts because it simply makes them harder to read.
did I mentioned anywhere that an email will be counted as opened without downloading images. |
You didn't specify either way, in fact the whole thread is peppered with terms that have multiple meanings that you haven't clarified.
If you want to know which people in your database opened your email one or more times with images enabled, run a Smart List of people who Opened Email. If you want to know which people in your database clicked one or more links in your email, run a Smart List of people who Clicked Email.
Both of these Smart Lists will show you one row in the result set for each lead, that is, they are grouped by lead with a link to the lead record in Marketo. You may look at the lower right-hand corner of the result to see the number of rows, i.e. number of leads.
If you want to count every single time an email was opened with images enabled and the image was not cached, you must export the activity log. There's no canned report that can show this, because in an EPR Marketo backfills an open event even when there was no on-the-wire Opened Email event logged. Therefore the EPR Opens column comprises people who truly opened the email with images enabled plus those who did not open the email with images enabled, but did click a link. It does not discretely identify only those who downloaded the tracking pixel.
Similarly, if you want to count every single time an email was clicked by a human or machine, the EPR Clicks column will not suffice because it aggregates multiple clicks on the same branded link by the same recipient. The Email Link Performance Clicks column, on the other hand, will reflect multiple clicks by the same recipient, as you can see by comparing the Clicks and Leads columns.
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