Trigger Clicks Link in Email with Tokens

Anonymous
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Trigger Clicks Link in Email with Tokens

I'm a huge fan of tokens and use tokens quite a bit for links in emails.  I want to be able to trigger an action if one of these tokened links are clicked, but can't seem to find a way to do it.  I used the constraint Clicks link for Clicks link in Email where the link is the token, but it doesn't trigger at all.  In fact it doesn't even register that this link was clicked.  Any help is much appreciated.

Thanks!
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18 REPLIES 18
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

The sequence of events is: the tracking info is added to the link and then the token is rendered.
 
if you have a link within a token, you will not have the tracking information.
 
Solution:
1. in token, have link without http://
2. when specifying link in the email, use http://{{lead.whatever||
3. when the render looks at this, it will see http:// and will decorate the link.
 
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

Links within tokens are not tracked? I had no idea. Thanks for the solution!
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

@bgomes I tried doing this and now the link does not work in the email.  This token is local to the program only, and is not a lead token.  Is there another way to do this?

Thanks!



Anonymous
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Re: Trigger Clicks Link in Email with Tokens

This worked. Thanks so much.
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

I got the link to work in the email, but cannot seem to get the trigger/flow to listen for the link with the token in it. Below is an image of the only trigger I have in the Smart List.

Am I setting this up improperly? I can't seem to determine what is going wrong with the smart campaign.

0EM50000000SA2u.jpg
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

Hi Jackie,

I am running into the same issue with the Clicks in Email Trigger. Did you ever find a solution to this?
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

I was not able to get this to work...the http://{{token}} was still not capturing the clicks.
Anonymous
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Re: Trigger Clicks Link in Email with Tokens

Thanks, Jackie. 

Jenn_DiMaria2
Level 10 - Champion

Re: Trigger Clicks Link in Email with Tokens

I just tried doing this, as well, and am unable to trigger a flow. That said, I'm trying to trigger something off a "mailto:" link and I'm not sure if that makes a difference.

Edited to clarify: Marketo notices that the link is clicked (it shows up on the lead activity), but I'm unable to trigger off that activity.