Swapping email programs in an active nurture program

[Caroline_Davids]

I am currently in the process of making some changes to content in one of our active nurture programs.  One of the changes that has been requested is to flip flop the order of emails 4 and 5 in a particular stream. My initial thought was to just swap the priority of the programs so that offer 5 would come before 4 but now i'm not sure if that's the best solution.

1) If someone was sent email 5 before the swap, then the order is changed, would they receive email 4 again in the next cast or move on to email 6? Our email send campaigns only allow people to flow through once, so I don't believe they would be sent email 4 again but thought i'd confirm.

2) If someone is sent email 4 and then I swap the order of the email programs so that 5 comes before it, would they receive email 5 in the next cast since they have not been sent it yet?  Or, would they just move on to offer 6?

Any insights, advice or solutions on how to execute this change would be greatly appreciated! 

[uditmathur]

HI @Caroline_Davids ,

The answer to your query would have been very straight forward if you have been using email instead of email program.

Sending emails by using Email programs in a stream is a complex process. 

The lead who will qualify for the send is based on the program membership. When you use a program in a stream, it doesn’t matter if you’ve received that specific email before. As long as the email was not sent out before in that specific program, you can receive it again.

I will suggest to read this before you proceed with your swap.

Hope this helps 😊

[uditmathur]

HI @Caroline_Davids ,

Kindly return to your question & let us know if it helped in achieving your requirement.