I am trying to implement a standard footer that I can include/add to various email templates - is there a best practice to go about this?
Pls move this to Products (Move link at the right -- this isn't a support space, it's the webmaster feedback spot).
Hi Christine,
In you email template, create a mktoSnippet element (or a mktotext element). Then create this footer as snippet and you are done. Easy to spread and reuse, easy to create a couple of version to address specific cases, easy to protect from unauthorized changes through roles and easy to update when time comes.
-Greg
Christine Rios Snippets are also great if you use Marketo segmentation because you can have regional specific footers within the same snippet. (ex. Address footer: if lead is in North America, show the North America HQ address. If lead is in EMEA, show EMEA HQ).
+1