Nurture only through emails

[Anonymous]

Please confirm, but nurture programs are only for registered leads - not anonymous users correct?

As well, the program only allows manipulation of emails - not landing pages. Correct?

[Josh_Hill13]

Yes. You cannot send emails to Anonymous leads...because you don't have their email yet.

Not sure exactly what you mean in the second sentence.

Marketo Programs can contain pages, emails, etc. You can manipulate all of those within the Program. In fact, that is highly recommended to bring together ALL assets for the related nurture program.

[Anonymous]

Referring to personalized landing pages for anonymous users e.g. based on history, assumed demographics - all that is known/assumed of the anonymous user