Making an ICS file link a different color

[Jeff_Smith3]

I'm adding a "Save the Date" link to an email, but it sits within a blue box. My other link within a blue box is white in order to stand out, but I can't seem to change this particular link to be white. The difference is that it is using an ICS token, rather than just text. I tried changing the color in the span tag surrounding the token after clicking into the HTML editor, but the hyperlink is still coming out as blue when I send myself a sample email. Has anyone dealt with this before?

[Josh_Hill13]

There was a nice thread on this the other day. Just do a quick search for "ICS token"

[Jeff_Smith3]

I did find a nice blog entry that was written recently about linking .ics files to images rather than text: https://nation.marketo.com/blogs/marketowhisperer/2015/06/03/use-an-image-instead-of-text-for-the-ca...

This, though, doesn't really answer the question of changing the text color of an .ics hyperlink....assuming this was the article you were referring to. Do you know why we can't just directly see the .ics link in Marketo? Couldn't we use to, or am I imagining things?

[Anonymous]

The same concept of using the raw URL will work for this use case also. For example:

<p><a style="color: #cc0000;" href="http://pages.gladiatorapps.com/rs/384-evm-334/373/subject.ics">Save the Date</a></p>

I imagine you can probably also add style tags for your links in the head of the email, with all the normal caveats about that approach.

[Jean-Pascal_Mer · Accepted solution]

Good morning Kristen,

I've had the same issue and using the "Calendar" type token, using the <a href> code won't work, and will duplicate the token. In this example, you are linking to an .ics file directly, which definitely would work but Jeff is using a token, hence why it's not working I think.

[Phillip_Wild]

I can double confirm that simply using styling in a div tag which encloses the ics file doesn't work. This is really poor, to be honest - why on earth can't we style it?

I know that I could create an ics file, host it in Marketo, and then link to that file....but that's not mean to be the point of this functionality.

Phil

[Anonymous]

Hello, I was wondering if anyone had figured out a work around? I've tried wrapping the token in a <span> or a <div> but it's completely ignored by Marketo, I'm guessing it's because the token is added after the styles have been applied. Right now I'm stuck with a blue link as adding .ics links from our server won't work (Marketo turns them into dynamic links).

[SanfordWhiteman]

In the Hyperlink Text section of the token setup, you can put HTML.  This will go inside the A as you want.

I've tried wrapping the token in a <span> or a <div> but it's completely ignored by Marketo, I'm guessing it's because the token is added after the styles have been applied.

Well, not really. It's because an A wrapped in a SPAN is still using the default user style for As. 

adding .ics links from our server won't work (Marketo turns them into dynamic links).

I don't understand what you mean here.

[Anonymous]

This is great, thank you I didn't know that section accepted HTML which explains the styling question.

In the Hyperlink Text section of the token setup, you can put HTML.  This will go inside the A as you want.

We used to link HTML buttons to .ics files saved on our server. Unfortunately, Marketo turns external .ics files into text files that can't be used which is a shame as I can't find a way to use our buttons linking to a Calendar item anymore.

I don't understand what you mean here.

[Robb_Barrett]

In the Hyperlink Text section of the token setup, you can put HTML. This will go inside the A as you want.

So I'm stuck with one color at a time?

Boo.