in one of my recent campaigns is lead behavior at the same time sent/delivered/open or click, what should I consider bot open or real open?
Solved! Go to Solution.
Email activities could potentially be from the email scanners. Additionally, if the leads with quick opens/clicks have similar set of domain(s) (indicating same set of privacy filters/scanners) then there is a greater chance that opens/clicks were not from a real human.
I would suggest you to turn on the filter and log bot activities from the Email settings in the Admin - this'll help you identify to an extent the bot email activities for future emails.
Well, it could be a case where a real person did actually open the email as soon as it was delivered to their inbox. Do you see a lot of such leads with same/near same time for all the email activities (sent/delivered/opened/clicked)?
yes, there are a lot of leads with same/near same time for all the email activities (sent/delivered/opened/clicked
Email activities could potentially be from the email scanners. Additionally, if the leads with quick opens/clicks have similar set of domain(s) (indicating same set of privacy filters/scanners) then there is a greater chance that opens/clicks were not from a real human.
I would suggest you to turn on the filter and log bot activities from the Email settings in the Admin - this'll help you identify to an extent the bot email activities for future emails.
OK, this might have the chance of bot opens/clicks.
Already Turn on the bot filter.