Integrating with our Analytics solution through Webhooks?

[Anonymous]

I'd like to track certain events, such as Opened Email, or Click Link in Email, to my analytics platform via Webhooks.  I'm wondering what's the best way to do this.

Currently, I have a Campaign where the Smart List is an Email Trigger (i.e. Open Email) - and I have the condition set to "Any".  This almost works for our use case *except* we don't have a way to retrieve the Email subject?  Is there a token for the Email subject?  Or is there a token for an event that was triggered?

Is there a better way?  I'd like to avoid having to add a webhook for every campaign I create.

[Kenny_Elkington · Accepted solution]

Hi Billy,

Is the {{trigger.Subject}} token(https://community.marketo.com/MarketoArticle?id=kA050000000KywJCAS) not working for you?

[Anonymous]

Ah that would work perfectly Kenny, sorry I had a difficult time finding the documentation for that.  Thanks!