hyperlink tokens in email not being tracked

[Anonymous]

In many of our emails we use program tokens to populate hyperlinks. I just realized these URLs are being sent out and there is no marketo tracking code attached to them, while any other hyperlink in the email works fine. Is this standard or a bug? I already put in a support ticket, but just curious while I WAIT> 

[Josh_Hill13 · Accepted solution]

you must remove the "http://" from any URLs you place in a My Token.

No one knows why, but this just doesn't work and is well documented here. Essentially, Marketo will generate the proper URL when it wraps the naked URL in the tracking code.

[Anonymous]

Ah - didn't see anything pop up but then again my searching time was limited. So Josh by removing http:// we should solve the issue? 

[Anonymous]

So for Josh and anyone else experiencing this, one thing to notice is that when you remove "http://" from any token used to reference an image, the image will break in the email. So, you must add "http://" to the email html itself and then the token. Removing http:// from tokens did help fix the problem, so thank you for the solution. 

[SanfordWhiteman]

@Naor Yeah that's what @Josh meant -- use the token only for the dynamic part of the URL, keeping the http:/https: in the static part of the email.