How to prevent certain fields from updating on SFDC sync?

[Anonymous]

Alisa, can you provide more details on how the salesforce rule works? Are you storing the prior values in separate fields? Are you doing this in separate workflow rules or in triggers? Thanks!

[Anonymous]

Hi Alisa,
I'm having the same exact issue where Marketo is updating the names of contact name fields in SFDC and I need that to stop immediately. As Emily had asked what rule did your SFDC admin put in place to change the value back if Marketo changes it?