How to encode lead token First Name + Emoji in a Subject line?

[Cristina_Leonet]

Hello Community,

I'm seeking your expertise to solve a case: I would need to include in a subject line a lead token, and an emoji, I found some articles on the web, but they seem not related to my specific case.

(https://blog.teknkl.com/yes-you-can-use-emojis-in-marketo-subject-lines/)

EXAMPLE: Text, [NAME] [eyes emoji]

Do you have any suggestions?

Thanks in advance for your help and support! 

[lukea]

"Text, {{lead.First Name}} =?UTF-8?Q?=F0=9F=91=80?=" - see https://datatracker.ietf.org/doc/html/rfc1342. The website that you are referring to contains a little tool, which gives you the encoded emoji. 

[Cristina_Leonet]

Thank you, but already tried this way, and the test is showing "=?UTF-8?Q?=F0=9F=91=80?=" instead of the emoji.

Thanks,
Cristina 

[Michael_Florin]

Works for me.

String "=?UTF-8?Q?=F0=9F=91=80?=" is in token {{my.Emoji}} placed in the subject line. Works in sample send and real send for Outlook 365 OWA.

[lukea]

In what email client does it show "=?UTF-8?Q?=F0=9F=91=80?="?

[SanfordWhiteman · Accepted solution]

As the others have said, that post has Q-encoder, which is what you need for your exact case.

I too have tested it with the Eyes emoji and it works fine. Can you please post the entire subject line of a received email (the raw subject line you see in view-source)?

[Cristina_Leonet]

Here's the screenshot of the email test:

Thanks in advance!

[SanfordWhiteman · Accepted solution]

That doesn’t look like the view-source of the email.

But what I already see is you have a curly apostrophe (in “You’re“). That also needs to be Q-encoded.