Hey, I am currently doing a Marketo database cleanse and I've identified some cohorts that could be deleted in Marketo, as they are no longer marketing qualified and there's no point for us to communicate to them. However my challenge is, I'd like some of these records to re-sync if certain fields in their SFDC record has changed and they become marketing qualified again. How do I go about re-syncing those records back to Marketo so we can continue to market to them?
Yeah your issue isn't going to be how to resync them, as Josh says that'll happen as soon as the record gets updated again in SFDC. Your issue is going to be ONLY resyncing them if they meet a certain criteria. That'll take some more work.