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Re: Google Keyword Encryption

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Anonymous
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Google Keyword Encryption

Does Google's move to encrypt all keyword data mean that we will lose "original search phrase" or all general "search phrase" data?
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Dan_Stevens_
Level 10 - Champion Alumni

Re: Google Keyword Encryption

Here's a good article that discusses alternative methods to identify this data:

When Keyword (not provided) is 100 Percent of Organic Referrals, What Should Marketers Do? - Whiteboard Tuesday

http://moz.com/blog/100-percent-keyword-not-provided-whiteboard-tuesday

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Josh_Hill13
Level 10 - Champion Alumni

Re: Google Keyword Encryption

Yes. Anyone who is logged into SSL google will not send over their keywords.
There are a couple of threads on how you might get around some of it. Not a 100% solution though.
Dan_Stevens_
Level 10 - Champion Alumni

Re: Google Keyword Encryption

Here's a good article that discusses alternative methods to identify this data:

When Keyword (not provided) is 100 Percent of Organic Referrals, What Should Marketers Do? - Whiteboard Tuesday

http://moz.com/blog/100-percent-keyword-not-provided-whiteboard-tuesday
Anonymous
Not applicable

Re: Google Keyword Encryption

Thanks for the article Dan! Great read.