Google AdWords & Marketo Integration

[Adam_Vavrek1]

Hi,

Curious to know thoughts on this new feature. Do you find it useful?

I haven't been able to utilize this feature yet. I encounter a System Error whenever I try to link accounts. Is anyone else experiencing this issue?

[Anonymous]

Haven't tried it yet, but we are exploring this integration Q2

[Anonymous]

Hi Adam, we beta-tested this new feature for about a month before it was released over the weekend and received positive feedback.

Can you please open up a support ticket regarding the "system error" message you are seeing? We'd like to help you troubleshoot so you can get this integration going.

Thanks, Ei-Mang

[Anonymous · Accepted solution]

@Adam, we beta-tested this new feature for about a month before it was released over the weekend and received positive feedback.

Can you please open up a support ticket regarding the "system error" message you are seeing? We'd like to help you troubleshoot so you can get this integration going.

Thanks, Ei-Mang

[Adam_Vavrek1]

Thanks, Ei-Mang. It seems like a really powerful integration. Looking forward to diving in deeper.

Another Admin tried to connect the two and it worked for him.

[David_Mason1]

Ei-Mang: I can't find a tutorial to connect Marketo and Adwords. Is there a link you can pass along? 

Thanks,

David
 

[Anonymous]

Yes, Looking for some documentation and can't find it anywhere. thanks!

[Anonymous]

@David and @Kyle, we have a set of 2 articles for how to set up and use this feature -- thanks!
Add Google AdWords as a LaunchPoint Service
Google AdWords Conversions in the Revenue Model

[Anonymous]

Helpful yes, I didn't even know this existed, though this looks like it's somewhat directional from Marketo --> Adwords. I was actually looking for documentation on successfully tracking Adwords as a source. I haven't been able to successfully populate fields like [Original Search Phrase] and [Original Search Engine], therefore I'm not able to identify the leads that are coming from which search engines, organically or paid.

Any suggestions?

Thanks!

[Anonymous]

This article with help you to understand a little bit more about the things that Ad Bridge can do with Adwords:

Marketo Ad Bridge: The Future of Ad Retargeting is Here - YouTube