My question is related to date based segmentation...
My company's application is currently capturing "Last_Login_Date" and updating Marketo via the API with a time stamp. Once the data is in Marketo, I'd like to create a Smart Campaign which uses a Smart List to look for people that last logged into my application exactly 60 days ago and send them an email.
I understand I could kick off a Smart Campaign by saying "Last_Login_Date" is equal to today and then wait 60 days; however, I'm concerned that if someone where to be added to the Smart Campaign and then login during the 60 day wait stage, they wouldn't be removed from the campaign and might receive my email even though they had recently logged in.
Can someone please share the best practice for how to execute a campaign like I'm referring to?
Thanks!