Content Bundle Kits

[Anonymous]

Yesterday, there was a great webinar session by the Content Management Institute with Carlos Hidalgo from Annuitas and On24. One of the topics they talked about was creating bundled content kits to help in the buyers journey. Has anyone done anything like this, and if so, how did you set it up in Marketo?

Thanks.

Mike

[Anonymous]

I've not heard the term "bundled content kit" - can you provide a link to the webinar replay?  We have a variety of content for each stage in the buyers journey, which we promote in our lead nurturing email series for the early, mid and late stage. 

[Anonymous]

Here's the link to the webinar:

The original event was broadcast on:
Date: Wednesday, July 17, 2013
Time: 2:00 PM EDT / 11:00 AM PDT
Duration: 60-minutes

Link: http://event.on24.com/r.htm?e=598716&s=1&k=B10C7DD53CFC07C635F45B7111A233FF